Popupshop makes everlasting basic wear both sustainably and high on quality. Their aim is to create timeless organics. Therefore the products are basic, classic, and always in-style, easy to wear, mix, and match.
They pursue to make a fair product both for the customer and for the people involved in all stages of production. Popupshop was founded in 2007. 

All with the common aesthetic to be simple and easy, striving to be a product for everyone.